Partnership:

Indiana Pacers and Motorola

Description:
The Indiana Pacers and Motorola teamed for a multi-year partnership in which the Midwest-based mobile communications company became the team's first-ever jersey patch partner. The Pacers premiered the jerseys with the Motorola patch on the court at Bankers Life Fieldhouse on December 21, 2018. As part of the partnership agreement, Motorola became the presenting sponsor of the Pacers official team app featuring a rich visual experience, stories, videos, photos, game information and more. In addition, the partnership included in-arena, digital and social media presences along with exciting fan engagement opportunities in the future.
Partnership Opportunity:
Indiana Pacers/Sports
Company:
NBA
Partner/Category:
Motorola /Communications
Timing:
December 4th Quarter 2018
Target:
Male
Female
Teens
Family
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2018-12-21
Companies Involved
NBA
Tuck

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