Description:
Paramount Studios and Marvel Entertainment teamed up with Audi to promote IRON MAN 2. Audi’s R8 Spyder, A8 Sedan, Q7 TDI sport utility, A3 TDI hatchback, and Q5 SUV vehicles appeared in the film. Audi supported the integration with a month long broadcast and cable ad buy, as well as tie-ins in cinemas and on Fandango.com and Movies.com leading up to the film’s release.
Partnership Opportunity:
IRON MAN 2/Theatrical
Company:
Partner/Category:
Audi /Automotive
Timing:
May 2nd Quarter 2010
Target:
Male
Female
Adults
Female
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-21
Companies Involved
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