Partnership:

JOURNEY TO THE CENTER OF THE EARTH 3-D and Dippin' Dots

Description:

New Line Cinema and Dippin’ Dots teamed up for the theatrical release of JOURNEY TO THE CENTER OF THE EARTH. Consumers can register online for the chance to win a trip for four (4) to Iceland. During the sweepstakes period, “Journey to the Center of the Earth”-branded collectors cards will be distributed at all Dippin’ Dots locations. The collectors cards will feature four (4) different characters and/or images from the film. Sweepstakes runs 6/13/08-7/25/08.

Partnership Opportunity:
JOURNEY TO THE CENTER OF THE EARTH 3-D/Theatrical
Company:
New Line Cinema
Partner/Category:
Dippin' Dots /CPG
Timing:
July 3rd Quarter 2008
Target:
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-15
Companies Involved
New Line Cinema
Tuck

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