Description:
Kesha has partnered with Waymo, the autonomous vehicle company, for her new music video Joyride. The video features Kesha riding in Waymo’s self-driving cars in the opening scenes of the video. Waymo provided their fully autonomous vehicles for the production.
Partnership Opportunity:
Kesha/Music
Company:
Warner Music Group
Partner/Category:
Waymo /Automotive
Timing:
November 4th Quarter 2024
Target:
Male
Female
Adults
Teens
Female
Adults
Teens
Promotional Elements:
Media Elements:
Celebrity Appearance / Endorsement
Online
Product Placement
Social Media
Online
Product Placement
Social Media
Created On:
2024-12-10
Last Modified on:
2024-12-10
Companies Involved
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