Description:
20th Century Fox and Zippo Manufacturing Company partnered to promote the theatrical release of KINGSMAN: THE GOLDEN CIRCLE. Zippo created an exclusive windproof lighter that featured the film’s logo on the lid and was only available to the winner of the Zippo and Fox/KINGSMAN sweepstakes. Fans could participate by commenting on a Zippo Facebook post, limited to one entry per day from September 19 – 26, 2017. One participant received a prize package that consisted of the KINGSMAN Zippo Lighter, a movie poster, a Totes wooden stick umbrella, a magnolia silk tie, a Scalia wool felt derby hat and one Puentes Denver silk twill pocket square.
Partnership Opportunity:
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Zippo Manufacturing Company /Fashion
Timing:
September 3rd Quarter 2017
Target:
Male
Female
Female
Promotional Elements:
Branded Content
Premiums / Giveaways
On Pack
Contest / Sweepstakes
Premiums / Giveaways
On Pack
Contest / Sweepstakes
Media Elements:
Email
Micro site
Mobile
Online
Social Media
Micro site
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2017-09-21
Companies Involved
20th Century Fox Filmed Entertainment
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