Partnership:

LADIES PROFESSIONAL GOLF ASSOC. (LPGA) and General Mills

Description:
A three-year deal including product sampling at 30 LPGA Tour stops, sponsorship of 3 LPGA Tour players and a donation of up to $250,000 to the American Heart Association. Tour players will also appear on cereal boxes in August.
Partnership Opportunity:
LADIES PROFESSIONAL GOLF ASSOC. (LPGA)/Financial & Insurance
Partner/Category:
General Mills /CPG
Timing:
July 3rd Quarter 2000
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2019-04-26
Companies Involved
Tuck

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