Partnership:

LIVE! with Regis & Kelly and Stanley Steemer

Description:

LIVE! with Regis & Kelly partnered with Stanley Steemer for Regis & Kelly's Dream Home Giveaway that gave a house to one lucky family.

The partnership consisted of Regis & Kelly's Stanley Steemer Clean Home Makeover. As part of the partnership, LIVE! with Regis & Kelly gave away a house and Stanley Steemer provided a variety of in-home services. These services included carpet cleaning, tile & grout cleaning, hardwood floor refinishing and air duct cleaning.

The sweepstakes ran from March 7 through March 27, 2011. Fans who were 18 years or older and residing in the United States were able to enter online through the official sweepstakes website.

Partnership Opportunity:
LIVE! with Regis & Kelly/Television
Company:
Disney ABC
Partner/Category:
Stanley Steemer /Household
Timing:
March 1st Quarter 2011
Target:
Male
Female
Family
Adults
Promotional Elements:
Premiums / Giveaways
Product Demonstrations / Sampling
Contest / Sweepstakes
Media Elements:
Mobile
Online
Product Giveaways
TV Spot
Created On:
2020-11-30
Last Modified on:
2020-03-05
Companies Involved
Sandra S
Sandra S Sr. Sales & Sponsorship Partner Lead Crown Channel, Twitch
Tuck

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