She’s more than just a doll — she’s a genre-defining icon. Now, fans of the viral sensation M3GAN can experience her eerie charm like never before in “Blumhouse Horrorverse,” an immersive new VR world created by Blumhouse and Meta, launching today exclusively in Meta Horizon Worlds.

The virtual horror playground lets users become M3GAN herself, hunting down victims with her signature mix of sass, smarts, and scary precision in the “Survival Lockdown” multiplayer game. In this terrifying scenario, players are randomly assigned as either “victims” or “villains,” with villains embodying Blumhouse favorites like M3GAN, Lady Liberty (The Purge), and Babyface (Happy Death Day). Villains must eliminate every last victim before they can escape the locked-down house.

But M3GAN fans won’t just be chasing survivors. “Blumhouse Horrorverse” also includes:

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  A custom-designed avatar of M3GAN for roleplay across the VR world

  
  


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  Exclusive screening content related to the M3GAN franchise

  
  


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  Interactive zones that expand the lore and legacy of M3GAN’s universe