Partnership:

MADAGASCAR 3 and Toys ""R"" Us

Description:
DreamWorks Animation SKG teamed up with Toys R US for the theatrical release of MADAGASCAR 3. ""World of Madagascar,"" a new brand featuring toys from Fisher-Price®, as well as a full range of products inspired by the beloved Madagascar franchise was available exclusively at Toys R Us locations and online stores around the world. Dedicated in-store and online boutiques hosted an expansive collection of offerings including action figures, vehicles, plush, games, play tents, books, DVDs, kids` furniture, education software and backpacks. MADAGASCAR 3 released in theaters June 8, 2012. Source: PR Newswire (http://s.tt/1djBk)
Partnership Opportunity:
MADAGASCAR 3/Theatrical
Company:
DreamWorks Animation
Partner/Category:
Toys ""R"" Us /Retail
Timing:
June 2nd Quarter 2012
Target:
Male
Female
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-06-06
Companies Involved
Tuck

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