Partnership:

MALEFICENT and One Kings Lane

Description:
Walt Disney Studios together with One Kings Lane partnered to create a not-for-profit sale of props from the film MALEFICENT. All proceeds went to The Boys and Girls Club and marks the first time Walt Disney Studios has sold film pieces from a new release. The online sale began on May 30th 2014. 
Partnership Opportunity:
MALEFICENT/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
One Kings Lane /Online
Timing:
May 2nd Quarter 2014
Target:
Female
Tweens
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-14
Companies Involved
Tuck

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