Partnership:

Mario and the Mushroom Kingdom and Yogurtland

Description:

On July 1st, enter Nintendo’s "Mushroom Kingdom” in stores at Yogurtland locations!  Yogurtland has partnered with Nintendo to bring to life this iconic franchise in their “GAME ON” promotion.  The game-tastic promotion includes in-store POP, custom cups, 5 collectible spoons, a Nintendo themed Yogurtland website, mobile app, and sweepstakes.  Cool down with this summer’s hottest Nintendo flavors such as Mario’s Chocolate Gelato, Princess Peach Tart, and Luigi’s White Chocolate Pistachio.  Win awesome Yogurtland and Nintendo prizes by entering the grand prize sweepstakes at www.yogurt-land.com and don’t forget to enter the bonus game for a chance to win hundreds to additional prizes.  This exciting partnership was brought together by The CDM Company, Yogurtland’s promotional agency of record.  



Short rules: 
NO PURCHASE NECESSARY.  Open to legal residents of the 50 U.S. & D.C., 13+.  Void where prohibited.  Starts 7:00 a.m. EDT on 7/1/16, ends 11:59 p.m. EDT on 9/9/16.  For prizes, odds of winning and restrictions see the Official rules at www.yogurt-land.com.  Sponsor: Yogurtland, 17801 Cartwright Road, Irvine, CA  92614.

Partnership Opportunity:
Mario and the Mushroom Kingdom/Gaming & Esports
Company:
Nintendo of America
Partner/Category:
Yogurtland /Dining
Timing:
July 3rd Quarter 2016
Target:
Male
Female
Kids (6-11)
Teens
Family
Promotional Elements:
POP Display / End Cap / Shelf-Talker
Contest / Sweepstakes
Media Elements:
Email
Micro site
Mobile
Online
Radio Spot
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2018-10-17
Companies Involved
The CDM Company
The CDM Company
Tuck

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