Partnership:

Marvel Studios and Apothekary

Description:
Marvel partnered with herbal supplement brand Apothekary on the limited-edition Wellbound Box featuring the new Mindcraft herbal tincture. The kit also includes the Gold Daily Remedy Spoon, a collectible box, and a digital booklet of potion recipes. The brand’s blueberry-infused concoction features all organic ingredients including those commonly found in Traditional Chinese Medicine, such as lion’s mane (believed to support brain and gut health, nerve function, and inflammation reduction) and cordyceps (thought to boost energy, strength and immunity), red ginseng (known to help with immune function and controlling blood sugar), galangal root (known for its bacteria-fighting properties), antioxidant-rich butterfly pea flower, bacopa leaf and stem, and more.
Partnership Category:
Streaming
Company:
Marvel Studios
Partner/Category:
Apothekary /CPG
Timing:
August 3rd Quarter 2024
Target:
Male
Female
Adults
Adults 35-44
Adults 25-34
Adults 18-24
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
Media Elements:
Online
Social Media
Created On:
2024-08-26
Last Modified on:
2024-08-27
Companies Involved
Marvel Studios
Marvel Studios
Tuck

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