Partnership:

MATLOCK on CBS and NYDJ

Description:

NYDJ and Paramount’s CBS Original series MATLOCK have teamed up on the Matlock Edit, a curated capsule designed for “women who make power moves.” The collaboration coincides with Matlock’s season rollout on CBS and Paramount+, with pieces from the edit highlighted across the show’s promotion.


Available now on NYDJ.com, the capsule spans tailored blazers, blouses, trousers, and NYDJ’s signature denim, presented as “Denim That Wins the Case.” The collection is featured across NYDJ’s channels and select retail pages, and emphasizes confident, work-ready style aligned with the series’ lead character and themes.


Fans can shop the Matlock Edit and catch new episodes of Matlock on CBS and streaming on Paramount+.

Partnership Opportunity:
MATLOCK on CBS/Theatrical
Company:
CBS Studios
Partner/Category:
NYDJ /Fashion
Timing:
November 4th Quarter 2025
Target:
Female
Adults
Adults 55+
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Teens
Promotional Elements:
Branded Content
In-Store / Retail
Licensed Product
Other
POP Display / End Cap / Shelf-Talker
Media Elements:
Direct Marketing
Online
Other
Social Media
Created On:
2025-11-11
Last Modified on:
2025-11-11
Companies Involved
Tuck

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