Partnership:

MEN IN BLACK 3 and Delta Air Lines

Description:
Sony Pictures Entertainment partnered with Delta Vacations for the Blu-Ray/DVD release of MEN IN BLACK 3. The two came together to launch a sweepstakes beginning November 20, 2012. The sweepstakes offered a chance to win a 7-day/6-night trip to Florida for an out-of-this-world experience, including round-trip flights, accommodations and car rental from Delta Vacations. The trip included a stay at Universal Orlando ® Resort. Also, winners could zap aliens to save the galaxy on the Men in Black? ALIEN ATTACK? ride. Winners also spent 2 days exploring Kennedy Space Center Visitor Complex! Experience what it`s like to walk on the moon, meet a veteran astronaut and perform a mock space shuttle mission at the Family Astronaut Training Experience®. First prize winners received a Hamilton watch. MEN IN BLACK 3 released on Blu-Ray/DVD November 30, 2012. http://go.rtm.com/MIB3DVDSweeps/
Partnership Opportunity:
MEN IN BLACK 3/Home Entertainment
Company:
Sony Pictures Home Entertainment
Partner/Category:
Delta Air Lines /Travel
Timing:
November 4th Quarter 2012
Target:
Male
Female
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-27
Companies Involved
Sony Pictures Home Entertainment
Tuck

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