Partnership:

MEN IN BLACK 3 and Dunkin' Donuts

Description:

Sony Pictures Entertainment partnered with Dunkin` Donuts for the theatrical release of MEN IN BLACK 3. Dunkin` Donuts offered products inspired by the film for a limited time. Products included Black Cocoa Creme Iced Coffee, Undercover Black Cocoa Star-Shaped Donut, and Chocolate Lunarmax Donuts. Dunkin` Donuts also offered customers the opportunity to download a free mobile app to capture and interact with MEN IN BLACK aliens. MEN IN BLACK 3 released in theaters May 25, 2012.

Partnership Opportunity:
MEN IN BLACK 3/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Dunkin' Donuts /Dining
Timing:
May 2nd Quarter 2012
Target:
Male
Female
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-27
Companies Involved
Sony Pictures Entertainment
Tuck

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