Description:
20th Century Fox and NoBullying.com teamed up to celebrate the September release of MISS PEREGRINE'S HOME FOR PECULIAR CHILDREN. The partnership was used to promote the message #StayPeculiar to online and offline audiences. A microsite was created for members of the NoBullying.com community to learn more about the main themes of the movie. The aim of the partnership was to help encourage children, teens, and adults to stay true to themselves and not be afraid of being peculiar.Partnership Opportunity:
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
NoBullying.com /Non-Profit Organizations
Timing:
September 3rd Quarter 2016
Target:
Male
Female
Family
Adults
Teens
Tweens
Kids (6-11)
Female
Family
Adults
Teens
Tweens
Kids (6-11)
Promotional Elements:
Branded Content
Media Elements:
Micro site
Online
Social Media
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2025-04-28
Companies Involved
20th Century Fox Filmed Entertainment
The Krystal Company
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