Partnership:

MLB and SiruisXM

Description:

Major League Baseball and SiriusXM have expanded their agreement to include additional streaming rights starting with the 2021 MLB season. For the first time, SiriusXM subscribers with a streaming-only subscription now have access to live play-by-play broadcasts of every MLB game as they listen on the SiriusXM app and on connected devices and speakers in their home.

The SiriusXM app offers 30 play-by-play channels dedicated to streaming the official radio broadcasts of every MLB team, giving fans the choice between the home and visiting team announcers for every game, all season long. All 30 MLB play-by-play channels are also available on vehicles equipped with next generation SiriusXM with 360L radios.

SiriusXM’s exclusive 24/7 MLB Network Radio channel features live daily talk programming covering MLB 365 days a year, plus select game broadcasts.

 

Partnership Opportunity:
MLB/Sports
Partner/Category:
SiruisXM /Radio
Timing:
April 2nd Quarter 2021
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
Media Elements:
Mobile
Radio Spot
Social Media
Created On:
2021-04-21
Last Modified on:
2021-04-21
Companies Involved
Tuck

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