Description:
7UP and MTV SPRING BREAK 2003 instant win game. Consumers look under specifically marked caps for a chance to win $7,000 in cash or a free 20-oz. beverage. Supported online and on packaging.
Partnership Opportunity:
MTV SPRING BREAK 2003/Television
Company:
MTV
Partner/Category:
Dr. Pepper/Seven Up, Inc. /CPG
Timing:
April 2nd Quarter 2003
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2003-10-20
Companies Involved
MTV
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