Description:
Walt Disney Studios partnered with Ruthie Davis to celebrate the release of MULAN.
Disney collaborated with Ruthie Davis to release a line of footwear inspired by the MULAN. The collection included several shoes that all incorporated branding and imagery from the film into the designs.
The collection was available on Ruthie Davis' website and at in-stores.
Partnership Opportunity:
MULAN/Theatrical
Company:
Partner/Category:
Ruthie Davis /Fashion
Timing:
September 3rd Quarter 2020
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
In-Store / Retail
Branded Content
In-Store / Retail
Media Elements:
Mobile
Online
Other
Online
Other
Created On:
2020-11-30
Last Modified on:
2020-09-10
Companies Involved
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