Description:
NASCAR and Jackson-Hewitt partnered to promote The “Race In & Win” scratch-off game which gave players the chance to win a $50,000 grand prize, VIP tickets to a 2007 NASCAR Nextel Cup Series Race, gift certificates to the Richard Petty Driving Experience, large screen plasma televisions and other prizes. The game cards were distributed via Blockbuster new release DVD inserts, direct mail and local Jackson Hewitt events. Offer ended April 15, 2006.
Partnership Opportunity:
NASCAR/Sports
Company:
NASCAR
Partner/Category:
Jackson- Hewitt /Financial & Insurance
Timing:
1st Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-05-22
Companies Involved
NASCAR
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