Description:
Eight week tour the hits colleges, NHL games and beaches in 30 markets with co-branded Powerade and NHL messages.
Partnership Opportunity:
NATIONAL HOCKEY LEAGUE (NHL)/Sports
Partner/Category:
The Coca-Cola Company /CPG
Timing:
March 1st Quarter 2002
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2003-10-24
Companies Involved
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