Nokia, ABC and NBA joined forces to promote The NBA Finals on ABC with a ''Nokia Destination Finals Sweepstakes''. Entries were made everytime a consumer completed and submitted a Nokia Gas Card Offer at participating Nokia retailers. Consumers also had the option of entering online at nokiausa.com or nba.com and completing an online entry form. One grand prize winner received a trip for two to an NBA Finals game. The trip consisted of a round ticket, hotel accomodations, and two tickets to the Finals game. The sweepstakes was available between April 15, 2005 to May 23, 2005.