Description:
NCAA together with The Hershey Company partnered to promote NCAA FOOTBALL with a sweepstakes, giving fans the chance to win different prizes every week. Fans were able to enter and win a 55” TV, a hooded sweatshirt, a snack tray, a chip and dip tray, and Reese’s products. Fans had to check back weekly to see if they were a winner. The promotion ran from August 25th to November 9th, 2014.
Partnership Opportunity:
NCAA FOOTBALL/Sports
Partner/Category:
The Hershey Company /CPG
Timing:
3rd Quarter 2014
Target:
Male
Tweens
Teens
Family
Adults
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-29
Companies Involved
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