Nickelodeon and Keebler partnered together to promote the KIDS` CHOICE AWARDS. With the purchase of specially-marked packages of Keebler products that featured the KIDS` CHOICE AWARDS logo consumers had the chance to win. The Grand Prize winner, along with five friends, received a weekend at Nickelodeon Studios in Orlando, Florida. First Prize winners received one of 10,000 special edition Nickelodeon KIDS` CHOICE AWARDS packs which included an official KCA trucker`s cap, messenger bag, and free Keebler Fudge Shoppe cookies coupons. Contestants entered online using a code from specially-marked packages of Keebler Fudge Shoppe cookies. The contest ran 3/1/04-9/1/04.