Partnership:

NICKELODEON KID'S CHOICE AWARDS and Keebler

Description:

Nickelodeon and Keebler partnered together to promote the KIDS` CHOICE AWARDS. With the purchase of specially-marked packages of Keebler products that featured the KIDS` CHOICE AWARDS logo consumers had the chance to win. The Grand Prize winner, along with five friends, received a weekend at Nickelodeon Studios in Orlando, Florida. First Prize winners received one of 10,000 special edition Nickelodeon KIDS` CHOICE AWARDS packs which included an official KCA trucker`s cap, messenger bag, and free Keebler Fudge Shoppe cookies coupons. Contestants entered online using a code from specially-marked packages of Keebler Fudge Shoppe cookies. The contest ran 3/1/04-9/1/04.

Partnership Opportunity:
NICKELODEON KID'S CHOICE AWARDS/Television
Company:
Paramount Consumer Products & Experiences
Partner/Category:
Keebler /CPG
Timing:
1st Quarter 2004
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-15
Tuck

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