Outdoor Channel and the National Rifle Association (NRA) formed a partnership to come together and create programming, events, advertising, marketing and digital initiatives for their audience of over 45 million. Outdoor Channel unveiled two new NRA TV shows to its 2014 lineup: NRA ALL ACCESS PRESENTED BY TAURUS and NRA'S GUN GURUS. Outdoor Channel also became the presenting sponsor of the NRA's two events, "Great American Outdoor Show" and the "2014 NRA Annual Meeting & Exhibits." NRA ALL ACCESS PRESENTED BY TAURUS aired on January 5, 2014, and NRA's GUN GURUS aired March of 2014. http://www.prnewswire.com/news-releases/outdoor-channel-and-nra-broaden-strategic-partnership-238865681.html