Description:
Walt Disney Studios partnered with Whirlpool to promote the release of ONWARD in theaters.
The partnership consisted of a TV spot featuring ONWARD characters that showcased Whirlpool smart appliances. The spot drew a connection between the fantasy magic of ONWARD and the magic of Whirlpool's smart appliances.
Partnership Opportunity:
Onward/Theatrical
Company:
Partner/Category:
Whirlpool /Household
Timing:
March 1st Quarter 2020
Target:
Male
Female
Family
Adults
Female
Family
Adults
Promotional Elements:
Branded Content
Other
Other
Media Elements:
TV Spot
Created On:
2020-11-30
Last Modified on:
2020-03-10
Companies Involved
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