Description:
Buena Vista, Giant-Landover and Stop & Shop teamed up to promote the home video release of PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST. The retailers dangled a $20 DVD coupon with a $20 purchase of participating products or a $10 coupon with $10 purchase. Supporting manufacturers included PepsiCo and Nestle.
Partnership Opportunity:
PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST/Home Entertainment
Company:
Partner/Category:
Giant-Landover /Retail
Timing:
December 4th Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-12-21
Companies Involved
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