Description:
Buena Vista and Santa Fe Packing Co. Salsa teamed up to promote the home video release of PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST. The salsa company sponsored a "Windjammer Barefoot Cruise" sweeps, dangling two grand-prize Caribbean cruises for four on the Windjammer Tall Ship. The sweeps also awarded 10 Audiovox 7-inch portable DVD players and 100 special-edition Pirates DVDs. Participants registered online for the promotion, which ran Dec. 3, 2006 through Feb. 28, 2007.
Partnership Opportunity:
PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST/Home Entertainment
Company:
Partner/Category:
Santa Fe Packing Company /CPG
Timing:
December 4th Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2017-04-28
Companies Involved
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