Description:
Walt Disney Studios and eBay partnered to celebrate the theatrical release of PIRATES OF THE CARIBBEAN: DEAD MEN TELL NO TALES. The partnership included an online auction where fans could bid on exclusive experiences and a selection of new merchandise.
Walt Disney Studios and eBay also teamed up on a series of experiences and memorabilia that were auctioned off for Charity with all proceeds benefiting the American Red Cross.
Partnership Opportunity:
Company:
Partner/Category:
eBay /Online
Timing:
May 2nd Quarter 2017
Target:
Male
Female
Family
Adults
Female
Family
Adults
Promotional Elements:
Branded Content
Premiums / Giveaways
Premiums / Giveaways
Media Elements:
Mobile
Online
Social Media
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2017-05-23
Companies Involved
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