Partnership:

PIRATES OF THE CARIBBEAN: ON STRANGER TIDES and Verizon Wireless

Description:

Disney Studios teamed up with Verizon to promote the theatrical release of PIRATES OF THE CARIBBEAN: ON STRANGER TIDES. Verizon launched a mobile app based on the movie PIRATES OF THE CARIBBEAN, the Pirate Discovery App. Once downloaded, users had access to exclusive film & character content, movie show times, and played Quest for the Fountain of Youth. Verizon also held a PIRATES OF THE CARIBBEAN: ON STRANGER TIDES Movie Premiere Sweepstakes. Four lucky winners were randomly drawn to receive two VIP tickets to the PIRATES OF THE CARIBBEAN: ON STRANGER TIDES Movie Premiere which took place at the Disneyland Resort in Anaheim, CA.

Partnership Opportunity:
PIRATES OF THE CARIBBEAN: ON STRANGER TIDES/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Verizon Wireless /App
Timing:
May 2nd Quarter 2011
Target:
Male
Female
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-07
Companies Involved
Tuck

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