Description:
Yum! Brands partnered with Beyond Meat on an exciting promotion that launched a pizza with plant-based pepperoni at Pizza Hut locations.
The partnership consisted of Beyond Meat collaborating with Pizza Hut to create and debut a pizza featuring plant-based pepperoni from Beyond Meat. This global partnership brought Beyond Meat toppings to Pizza Hut pizzas around the world.
The partnership launched initially at 70 Pizza Hut locations before expanding.
Partnership Opportunity:
Pizza Hut/Dining
Partner/Category:
Beyond Meat /CPG
Timing:
August 3rd Quarter 2021
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
In-Store / Retail
Media Elements:
Mobile
Online
Social Media
Online
Social Media
Created On:
2021-08-11
Last Modified on:
2021-08-16
Companies Involved
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