Description:
Pepsi will merge their marketing muscle under the banner, "Raid the Pepsi, Search for PlayStation." Instant-Win Game on bottles, giving away PlayStation 2s, Sony Wide Screens. On-Pack Coupons as well as TV, radio, print and online will support promotion.
Partnership Opportunity:
PLAYSTATION 2/
Company:
Playstation
Partner/Category:
Pepsi /CPG
Timing:
March 1st Quarter 2001
Target:
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2003-10-17
Companies Involved
Playstation
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