Luxury automobile brand Porsche teamed up with Bill & Ted to demonstrate the attributes and featuresof Porsche's electric vechicle, Taycan.

The promotion was centered around Bill & Ted (Keanu Reeves and Alex Winter) driving through different challenges in southern California. Each challenge exhibits what the Taycan can do on a single charge. Porsche released a 8 minute long short film, titles "Going The Distance" that showcased Bill & Ted pushing the Taycan to the limit.

As part of a further effort to demonstrate the value of the Taycan, Porsche also brought in Bill Nye The Science Guy to explain the science and power behind the enginnering of battery-powered vechicles.