Partnership:

RAMBO and World Gym

Description:
Lionsgate and World Gym teamed up for the theatrical release of RAMBO. Consumers submitted their entry forms at http://www.rambofilm.com/worldgym. Grand prize winner received two passes to the film premiere and after-party in Las Vegas, one RAMBO Trilogy Ultimate Edition DVD Collection, and a one-year membership to the World Gym. Sweepstakes ran from 12/17/07-01/14/08.
Partnership Opportunity:
RAMBO/Theatrical
Company:
Lionsgate
Partner/Category:
World Gym /Health & Beauty
Timing:
January 1st Quarter 2008
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-01-15
Companies Involved
Tuck

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