Partnership:

RANGO and Zynga

Description:
Paramount Pictures, Nickelodeon Movies and Zynga teamed up to promote RANGO by integrating characters from RANGO with Zynga’s Frontierville social game. Between February 28 and March 1 2011, players participated in a quest to find the chameleon RANGO. The game included the film’s trailer and contained virtual objects relating to RANGO.
Partnership Opportunity:
RANGO/Theatrical
Company:
Paramount Pictures
Partner/Category:
Zynga /Gaming & Esports
Timing:
March 1st Quarter 2011
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Adults 18-24
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-07
Companies Involved
Tuck

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