Description:
PlayMonster was very excited to
partner with Hard Rock Hotel Los Cabos to offer a chance to win an all-inclusive "Crazy Family Reunion" for 8 to support the ultimate party game, Jeff Foxworthy’s
Relative Insanity! Consumers could celebrate their family’s “insanity” and
enter to win an amazing getaway together to the resort. The program also
included on-pack and in-pack messaging, a value-added offer for a future resort
stay, social media, email marketing, and a blog post from Jeff Foxworthy! Alliance Connection brokered the partnership on behalf of AIC's all-inclusive Hard Rock Hotels.
Partnership Opportunity:
Company:
PlayMonster
Partner/Category:
Hard Rock Hotel Los Cabos /Travel
Timing:
3rd Quarter 2019
Target:
Adults
Promotional Elements:
Discount / Special Offer / Promo Code
On Pack
Contest / Sweepstakes
On Pack
Contest / Sweepstakes
Media Elements:
Blogs
Celebrity Appearance / Endorsement
Email
In-Game / In-App Integration
Micro site
Online
Social Media
Celebrity Appearance / Endorsement
In-Game / In-App Integration
Micro site
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2019-10-15
Companies Involved
PlayMonster
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