Partnership:

RENT and American Express

Description:
Revolution Studios and American Express partnered to promote the theatrical and broadway release of RENT and it''s 10th Anniversary. Included as a FSI inside magazines was a CD-rom which include showtunes from Wicked, Mamma Mia!, an exclusive interview with the stars of the film RENT and digital downloads. In addition to the CD-Rom offer, one winner won two airline tickets to New York, dinner for two, and two tickets to the Broadway show RENT. Other prizes included a private screening of RENT for one winner and his/her friends. The sweepstakes ran from November 14, 2005 through December 11, 2005.
Partnership Opportunity:
RENT/Theatrical
Partner/Category:
American Express /Financial & Insurance
Timing:
November 4th Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-11-21
Companies Involved
Tuck

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