Partnership:

RISE OF THE GUARDIANS and Lowe's

Description:
DreamWorks Animation teamed up with Lowe`s for the theatrical release of RISE OF THE GUARDIANS. Lowe`s hosted a special event of their Build and Grow program, with a RISE OF THE GUARDIANS theme. Children had the chance to build different items from the film during these events hosted at specified Lowe`s locations. These Build and Grow events were featured on the Lowe`s website, occurring in November and December 2012. RISE OF THE GUARDIANS released in theaters November 20, 2012.
Partnership Opportunity:
RISE OF THE GUARDIANS/Theatrical
Company:
DreamWorks Animation
Partner/Category:
Lowe's /Retail
Timing:
November 4th Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-08
Companies Involved
Tuck

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