Description:
Warner Bros. teamed up with Best Buy and Fender for the Blu-Ray/DVD release of ROCK OF AGES. Best Buy hosted the online sweepstakes, Rock of All Ages, on their website. The sweepstakes offered a chance to win gear for the band, Gretsch and Fender. The sweepstakes began on June 3, 2012. ROCK OF AGES released in theaters on June 5, 2012.
Partnership Opportunity:
ROCK OF AGES/Theatrical
Company:
Partner/Category:
Best Buy /Retail
Timing:
June 2nd Quarter 2012
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-08
Companies Involved
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