Description:
The NFL partnered with Manscaped on a promotion which made Manscaped the Official Below-The-Waist Grooming Partner of the San Francisco 49ers.
The partnership consisted of the 49ers working with Manscaped on a dynamic sponsorship that included brand integrations into 49ers events and games. Manscaped was integrated into the 49ers fan experience as a result of the partnership.
Much of the collaboration came to life at Levi's Stadium where the 49ers play their home games. Levi's Stadium provided platform for an array of MANSCAPED brand integrations with the 49ers.
Partnership Opportunity:
San Francisco 49ers/Sports
Company:
NFL
Partner/Category:
Manscaped /Health & Beauty
Timing:
June 2nd Quarter 2020
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
Event / Activation / Experiential
Media Elements:
Mobile
Online
Signage
Social Media
Other
Online
Signage
Social Media
Other
Created On:
2020-11-30
Last Modified on:
2020-06-23
Companies Involved
NFL
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