Through CDM, Warner Bros partnered with Carl’s Jr. & Hardee’s restaurants on a nationwide QSR promotion celebrating the release of the much anticipated SCOOB movie, which was available starting May 15th to own and watch. 

The partnership consisted of SCOOB being integrated and promoted in Carl's Jr. & Hardee's Star Pals kids meals. Scooby was featured with the gang at Carl’s Jr. and Hardee’s for a fun Star Pals promotion. Premiums consisted of a SCOOB Collar, Water Reveal, Mystery Machine with stickers and Mystery Wristband.  Premiums were available while supplies last. 

To support the film, Carl's Jr. & Hardee's themed their kid’s meal to include four custom designed premiums as well as film designed bag, in-store POP and exposure on their Star Pals website.

In addition the locations nationwide, the program was extended to Mexico, Honduras, and Ecuador.

SCOOB was at Carl's Jr. and Hardee's Restaurants until June 23, 2020.