Partnership:

Shang-Chi and The Legend of The Ten Rings and Sanzo Sparkling Water

Description:

Marvel Studios teamed with Sanzo Sparkling Water to celebrate the debut of Marvel's 'Shang-Chi and the Legend of the Ten Rings'.

The partnership consisted of limited edition special flavor and themed cans. The special flavor lychee (berry) and the cans will feature four different characters from the movie: Shang-Chi, Katy, Xialing and Xu Wenwu.

As part of their partnership, five percent of sales from the limited edition cans will be donated to CAPE, an organization dedicated to advancing Asian American and Pacific Islander representation in the entertainment industry.

Partnership Opportunity:
Shang-Chi and The Legend of The Ten Rings/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Sanzo Sparkling Water /Beverages
Timing:
3rd Quarter 2021
Target:
Male
Female
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Licensed Product
On Pack
Media Elements:
Online
Created On:
2021-08-31
Last Modified on:
2021-09-01
Companies Involved
Tuck

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