Partnership:

SIX FLAGS THEME PARKS and Atari

Description:

Six Flags partnered with Atari for Six Flags Theme Parks to be featured in RollerCoaster Tycoon Touch.

The Six Flags Season of RollerCoaster Tycoon Touch for mobile devices allowed mobile gamers to experience Six Flags Theme Parks within the world of the game.

The theme-park simulator game offered the Six Flags update which included branded rides, shops and themes.

Atari and Six Flags collaborated to introduce some of Six Flags' most popular roller coasters, rides and attractions to the game. RollerCoaster Tycoon Touch players could customizetheir theme parks with five Six Flags-branded features with more seasonal updates to come throughout the year. 

These in-game Six Flags attractions were available on the mobile store or unlocked by completing challenges within the game. 

Partnership Opportunity:
SIX FLAGS THEME PARKS/Attractions
Company:
Six Flags
Partner/Category:
Atari /Gaming & Esports
Timing:
July 3rd Quarter 2019
Target:
Male
Female
Tweens
Teens
Family
Promotional Elements:
Advergame
Licensed Product
Branded Content
Other
Media Elements:
In-Game / In-App Integration
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2019-07-02
Companies Involved
Six Flags
Six Flags
Tuck

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