Description:
20th Century Fox and Blurb partnered to promote the theatrical release of SNATCHED with a multi-tiered sweepstakes, which offered a hometown screening of the film to one winner. To enter, participants submitted an online entry form on Blurb’s website. One grand prize winner received the private screening, $500 credit to make Blurb books, and $2,000 towards a getaway vacation. Additionally, five participants each received two tickets to see the film, $100 Blurb gift card, and $500 toward a getaway vacation, while 25 other entrants won a 17x7 photo book and two tickets to see SNATCHED. The sweepstakes period ran form April 17 – May 5, 2017.
Partnership Opportunity:
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Blurb /Communications
Timing:
April 2nd Quarter 2017
Target:
Male
Female
Adults
Female
Adults
Promotional Elements:
Branded Content
Premiums / Giveaways
Contest / Sweepstakes
Premiums / Giveaways
Contest / Sweepstakes
Media Elements:
Micro site
Online
Social Media
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2018-10-01
Companies Involved
20th Century Fox Filmed Entertainment
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