Partnership:

Special Olympics and ESPN

Description:

The Special Olympics and ESPN have come to an eight-year agreement, extending ESPN's broadcast and sponsorship rights. 

The agreement included ESPN as the global presenting sponsorship for the Special Olympics World Games, World Winter Games, and USA Game through 2027. Consumers were able to watch Special Olympics events via ESPN and Disney networks and media platforms around the world. In addition, Special Olympics and ESPN worked together with host-market broadcasters to bring events to more viewers. 

Partnership Opportunity:
Special Olympics/Sports
Company:
Special Olympics
Partner/Category:
ESPN /Television
Timing:
September 3rd Quarter 2019
Target:
Male
Female
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults
Promotional Elements:
Event / Activation / Experiential
Other
Media Elements:
Micro site
Mobile
Online
Print Advertising
Social Media
Other
Influencers / Brand Ambassadors
Created On:
2020-11-30
Last Modified on:
2019-10-02
Companies Involved
Tuck

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