Partnership:

SPIDER-MAN 3 and Kraft

Description:

SONY PICTURES ENTERTAINMENT and KRAFT FOODS teamed up to promote the theatrical release of SPIDER-MAN 3 with the “Ultimate Spidey Experience” contest. Ten grand prize winners won a trip to Los Angeles, a VIP tour of SONY studios and Activision Games facility, and $1,000 spending money while 200 first prize winners will win the SPIDER-MAN 3 video game.The sweepstake started on March 2007.

Partnership Opportunity:
SPIDER-MAN 3/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Kraft /CPG
Timing:
May 2nd Quarter 2007
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2016-04-08
Companies Involved
Sony Pictures Entertainment
Sony Pictures Entertainment
Tuck

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