Partnership:

STAR WARS EPISODE III: REVENGE OF THE SITH and Mars Inc.

Description:
Masterfoods USA and 20th Century Fox teamed up to promote the theatrical release of STAR WARS EPISODE III: REVENGE OF THE SITH. On specially marked packages of Skittles candy, participants played the “Hunt for Grievous” Online Game. Inside each package was a game code that could be entered online for a chance to win a STAR WARS-Themed iPod, free iTunes downloads, or STAR WARS screen savers. The game ran from April 2, 2005 through August 1, 2005 and required entrants to be at least 13 years old.
Partnership Opportunity:
STAR WARS EPISODE III: REVENGE OF THE SITH/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Mars Inc. /CPG
Timing:
May 2nd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-02-17
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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