Partnership:

STAR WARS EPISODE III: REVENGE OF THE SITH and Mars Inc.

Description:
Kudos and 20th Century Fox partnered to promote the theatrical release of STAR WARS EPISODE III: REVENGE OF THE SITH. Inside specially marked boxes of Kudos bars, consumers had the chance to win a STAR WARS family vacation by finding bars without chocolate on them. The winner received a trip for four to the “Star Wars: Where Science Meets Imagination” museum, including a 4 day hotel stay, air fare, and $3,800 spending cash. The game was open to contestants over the age of 6, and ended August 30, 2005.
Partnership Opportunity:
STAR WARS EPISODE III: REVENGE OF THE SITH/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Mars Inc. /CPG
Timing:
May 2nd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-02-17
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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