Description:
The Walt Disney Company partnered with Zazzle for a promotion celebrating THE MANDALORIAN.
The partnership consisted of Zazzle releasing a pair of co-branded slip-on shoes featuring The Child, the character from THE MANDALORIAN. The Child, more commonly known as "Baby Yoda" is featured on the pair of Zazzle's Ubuntu Afridrilles.
The inside lining of the shoes was customizable and the shoes retailed for $89.95.
Partnership Opportunity:
STAR WARS: THE MANDALORIAN/Streaming
Partner/Category:
Zazzle /Fashion
Timing:
January 1st Quarter 2020
Target:
Male
Female
Teens
Family
Adults
Female
Teens
Family
Adults
Promotional Elements:
Licensed Product
Branded Content
Collectible
In-Store / Retail
On Pack
Branded Content
Collectible
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Signage
Social Media
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2020-11-02
Companies Involved
1025 Connecticut Ave NW
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