Description:
In support of STORKS, Sony’s Xperia utilized their Lounge Content Hub across Sony smart phones, tablets and other Android devices where they drove awareness and excitement for the film by featuring approved, non-exclusive content from the film including trailers, images, marketing materials and other video content.In addition, they ran a consumer sweepstakes offering a film-themed family trip to Costa Rica for a three night stay in a luxury treehouse, a special zip lining experience, and a bundle of STORKS merchandise.
Partnership Opportunity:
Company:
Partner/Category:
Sony Xperia Lounge /Advertising
Timing:
September 3rd Quarter 2016
Target:
Male
Female
Adults
Teens
Female
Adults
Teens
Promotional Elements:
Branded Content
Media Elements:
Mobile
Created On:
2020-11-30
Last Modified on:
2025-04-28
Companies Involved
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